| Artificial Intelligence (AI): Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy YK Dwivedi, L Hughes, E Ismagilova, G Aarts, C Coombs, T Crick, Y Duan, ... International journal of information management 57, 101994, 2021 | 2610 | 2021 |
| Setting the future of digital and social media marketing research: Perspectives and research propositions YK Dwivedi, E Ismagilova, DL Hughes, J Carlson, R Filieri, J Jacobson, ... International journal of information management 59, 102168, 2021 | 2539 | 2021 |
| Smart cities: Advances in research—An information systems perspective E Ismagilova, L Hughes, YK Dwivedi, KR Raman International journal of information management 47, 88-100, 2019 | 1007 | 2019 |
| Electronic word-of-mouth (eWOM) E Ismagilova, YK Dwivedi, E Slade, MD Williams, E Ismagilova, ... Electronic Word of Mouth (eWOM) in the Marketing Context: A State of the Art …, 2017 | 566 | 2017 |
| The effect of characteristics of source credibility on consumer behaviour: A meta-analysis E Ismagilova, E Slade, NP Rana, YK Dwivedi Journal of Retailing and Consumer Services 53, 101736, 2020 | 553 | 2020 |
| The effect of electronic word of mouth communications on intention to buy: A meta-analysis E Ismagilova, EL Slade, NP Rana, YK Dwivedi Information Systems Frontiers 22, 1203-1226, 2020 | 517 | 2020 |
| A framework for analysing blockchain technology adoption: Integrating institutional, market and technical factors M Janssen, V Weerakkody, E Ismagilova, U Sivarajah, Z Irani International journal of information management 50, 302-309, 2020 | 490 | 2020 |
| Security, privacy and risks within smart cities: Literature review and development of a smart city interaction framework E Ismagilova, L Hughes, NP Rana, YK Dwivedi Information Systems Frontiers, 1-22, 2022 | 395 | 2022 |
| Achieving superior organizational performance via big data predictive analytics: A dynamic capability view S Gupta, VA Drave, YK Dwivedi, AM Baabdullah, E Ismagilova Industrial Marketing Management 90, 581-592, 2020 | 321 | 2020 |
| & Williams, MD (2021) YK Dwivedi, L Hughes, E Ismagilova, G Aarts, C Coombs, T Crick, Y Duan, ... Artificial Intelligence (AI): Multidisciplinary perspectives on emerging …, 2021 | 272 | 2021 |
| Social media adoption, usage and impact in business-to-business (B2B) context: A state-of-the-art literature review YK Dwivedi, E Ismagilova, NP Rana, R Raman Information Systems Frontiers, 1-23, 2023 | 232 | 2023 |
| A meta-analysis of the factors affecting eWOM providing behaviour E Ismagilova, NP Rana, EL Slade, YK Dwivedi European Journal of Marketing 55 (4), 1067-1102, 2021 | 175 | 2021 |
| Perceived helpfulness of eWOM: Emotions, fairness and rationality E Ismagilova, YK Dwivedi, E Slade Journal of Retailing and Consumer Services 53, 101748, 2020 | 145 | 2020 |
| Return on investment in social media marketing: Literature review and suggestions for future research B Lal, E Ismagilova, YK Dwivedi, S Kwayu Digital and social media marketing: emerging applications and theoretical …, 2020 | 127 | 2020 |
| B2B brands on Twitter: Engaging users with a varying combination of social media content objectives, strategies, and tactics M Juntunen, E Ismagilova, EL Oikarinen Industrial Marketing Management 89, 630-641, 2020 | 118 | 2020 |
| Role of smart cities in creating sustainable cities and communities: A systematic literature review E Ismagiloiva, L Hughes, N Rana, Y Dwivedi ICT Unbounded, Social Impact of Bright ICT Adoption: IFIP WG 8.6 …, 2019 | 54 | 2019 |
| A meta-analytic structural equation model for understanding social commerce adoption YK Dwivedi, E Ismagilova, P Sarker, A Jeyaraj, Y Jadil, L Hughes Information Systems Frontiers, 1-17, 2023 | 53 | 2023 |
| & Galanos, V.(2019) YK Dwivedi, L Hughes, E Ismagilova, G Aarts, C Coombs, T Crick Artificial Intelligence (AI): Multidisciplinary perspectives on emerging …, 2019 | 37 | 2019 |
| Persuasiveness of eWOM communications: literature review and suggestions for future research E Ismagilova, E Slade, M Williams Social Media: The Good, the Bad, and the Ugly: 15th IFIP WG 6.11 Conference …, 2016 | 29 | 2016 |
| MetaWOM–toward a sensory word-of-mouth (WOM) in the metaverse D Mladenović, E Ismagilova, R Filieri, YK Dwivedi International Journal of Contemporary Hospitality Management 36 (6), 2144-2163, 2024 | 27 | 2024 |
Nripendra P. Rana, PhD, SFHEAProfessor of Digital Marketing & Systems at Queen's University Belfast UKVerified email at qub.ac.uk
