| To emoji or not to emoji? Examining the influence of emoji on consumer reactions to advertising G Das, HJD Wiener, I Kareklas Journal of Business Research 96, 147-156, 2019 | 234 | 2019 |
| The effect of voice quality on ad efficacy HJD Wiener, TL Chartrand Psychology & Marketing 31 (7), 509-517, 2014 | 54 | 2014 |
| Real-life decision making in college students II: Do individual differences show reliable effects? KM Galotti, JM Tandler, HJD Wiener The American journal of psychology 127 (1), 33-42, 2014 | 13 | 2014 |
| Real-life decision making in college students I: Consistency across specific decisions KM Galotti, HJD Wiener, JM Tandler The American journal of psychology 127 (1), 19-31, 2014 | 10 | 2014 |
| Being there without being there: Gifts compensate for lack of in‐person support HJD Wiener, HS Howe, TL Chartrand Psychology & Marketing 39 (6), 1267-1279, 2022 | 7 | 2022 |
| Online engagement with memes and comments about climate change A Kovacheva, HJD Wiener, I Kareklas, D Muehling Sustainability 14 (14), 8900, 2022 | 6 | 2022 |
| To emoji or not to emoji G Das, HJD Wiener, I Kareklas Examining the influence, 2019 | 6 | 2019 |
| Starting conversations with new customers: A research note on the moderating effect of experience on responses to small talk HJD Wiener, K Flaherty, J Wiener Journal of Personal selling & sales ManageMent 43 (3), 195-206, 2023 | 4 | 2023 |
| Making a positive (or negative) first impression with small talk HJD Wiener, KE Flaherty, J Wiener European Journal of Marketing 56 (12), 3516-3544, 2022 | 3 | 2022 |
| Enhancing perceived product value through peripheral product anecdotes HJD Wiener, J Wiener, T Arnold European Journal of Marketing 56 (2), 375-399, 2022 | 2 | 2022 |
| Conversation pieces: The role of products in facilitating conversation HJD Wiener Duke University, 2017 | 2 | 2017 |
| Products as ice breakers: the value of conversation pieces HJD Wiener, JR Bettman, MF Luce ACR North American Advances, 2015 | 1 | 2015 |
| Social Goals and Word of Mouth J Berger, A Kumar, TD Gilovich, H Wiener, JR Bettman, MF Luce, ... Advances in Consumer Research 41, 2013 | 1 | 2013 |
| Let's speculate about it: When and why consumers want to discuss mystery products A Kovacheva, HJD Wiener Journal of Consumer Psychology, 2023 | | 2023 |
| Product‐facilitated conversations: When does starting a conversation by mentioning a product lead to better conversational outcomes? HJD Wiener, JR Bettman, MF Luce Journal of Consumer Psychology, 2023 | | 2023 |
| Paying to Purchase a Conversation Topic H Wiener, J Wiener ACR North American Advances, 2018 | | 2018 |
| Gifts of Consolation: Gifts As Substitutes For Emotional Support H Wiener, T Chartrand ACR North American Advances, 2017 | | 2017 |
| Conversation Pieces H Wiener, J Bettman, MF Luce ACR North American Advances, 2013 | | 2013 |
| Variation in bitter taste perception between moral vegetarians and non-vegetarians HJD Wiener, AS Teller | | 2011 |
| Individual Differences in Advice Seeking HJD Wiener | | 2011 |
