| Festival stakeholder roles: Concepts and case studies D Getz, T Andersson, M Larson Event management 10 (2-3), 103-122, 2006 | 427 | 2006 |
| A political approach to relationship marketing: Case study of the Storsjöyran Festival M Larson International Journal of Tourism Research 4 (2), 119-143, 2002 | 199 | 2002 |
| Organizing events: Managing conflict and consensus in a political market square M Larson, E Wikström Event management 7 (1), 51-65, 2001 | 153 | 2001 |
| Festival innovation: Complex and dynamic network interaction M Larson Scandinavian Journal of Hospitality and Tourism 9 (2-3), 288-307, 2009 | 122 | 2009 |
| A marketing analysis of Sweden’s Storsjöyran musical festival B Faulkner, E Fredline, M Larson, R Tomljenovic Tourism Analysis 4 (3-4), 157-171, 1999 | 106 | 1999 |
| Thirsting for vampire tourism: Developing pop culture destinations M Larson, C Lundberg, M Lexhagen Journal of destination marketing & management 2 (2), 74-84, 2013 | 97 | 2013 |
| Joint event production in the jungle, the park, and the garden: Metaphors of event networks M Larson Tourism Management 30 (3), 393-399, 2009 | 86 | 2009 |
| Popculture tourism: A research manifesto S Gyimóthy, C Lundberg, KN Lindström, M Lexhagen, M Larson Tourism research frontiers: Beyond the boundaries of knowledge, 13-26, 2015 | 82 | 2015 |
| Social media cocreation strategies: The 3Cs S Gyimóthy, M Larson Event Management 19 (3), 331-348, 2015 | 72 | 2015 |
| The gender gap in the tourism academy: Statistics and indicators of gender equality AM Munar, A Budeanu, K Caton, D Chambers While Waiting for the Dawn, 2015 | 69 | 2015 |
| Innovation and creativity in festival organizations M Larson Event Tourism and Cultural Tourism, 49-72, 2013 | 68 | 2013 |
| Community-based tourism in practice: evidence from three coastal communities in Bohuslän, Sweden KN Lindström, M Larson Bulletin of Geography. Socio-economic Series, 71-78, 2016 | 63 | 2016 |
| Relational interaction processes in project networks: the consent and negotiation perspectives M Larson, E Wikström Scandinavian Journal of Management 23 (3), 327-352, 2007 | 55 | 2007 |
| PREDICTORS (OF SATISFACTION WITH FESTIVAL ATTENDANCE A CASE () F STORSJ0YRAN ROCK MUSIC FESTIVAL R Tomljenović, M Larsson, B Faulkner Tourism (Zagreb) 49 (2), 123-132, 2001 | 48 | 2001 |
| The legitimacy of festivals and their stakeholders: Concepts and propositions M Larson, D Getz, P Pastras Event Management 19 (2), 159-174, 2015 | 46 | 2015 |
| The virtual fan (g) community: Social media and pop culture tourism M Lexhagen, M Larson, C Lundberg Tourism social media: Transformations in identity, community and culture …, 2013 | 41 | 2013 |
| Evenemang–från organisering till utvärdering T Andersson, M Larson, L Mossberg Studentlitteratur AB, 2009 | 37 | 2009 |
| The inevitability of essentializing culture in destination branding: the cases of fika and hygge L Caprioli, M Larson, R Ek, CS Ooi Journal of Place Management and Development 14 (3), 346-361, 2021 | 24 | 2021 |
| Imagining the Alpha male of the tourism tribe R Ek, M Larson Anatolia 28 (4), 540-552, 2017 | 24 | 2017 |
| Evenemangsmarknadsföringens organisering: Interaktion mellan aktörer på ett politiskt torg M Larson Göteborgs universitet, 2003 | 23 | 2003 |
Szilvia GyimóthyCopenhagen Business SchoolVerified email at cbs.dk
