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Hesty Nurul Utami
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Year
Pengaruh bauran pemasaran terhadap perilaku online shopping: perspektif pemasaran agribisnis
HN Utami, IFA Firdaus
Jurnal Ecodemica 2 (1), 136-146, 2018
2272018
Resource-based theory: A review
H Utami, E Alamanos
TheoryHub Book. http://open. ncl. ac. uk, 2022
342022
Customer value creation of fresh tomatoes through branding and packaging as customer perceived quality.
HN Utami, AH Sadeli, T Perdana
322016
‘A social justice logic’: how digital commerce enables value co-creation at the bottom of the pyramid
HN Utami, E Alamanos, S Kuznesof
Journal of Marketing Management 37 (9-10), 816-855, 2021
312021
Strategi peningkatan kinerja atribut produk sayuran melalui pemasaran online dalam upaya meraih kepuasan konsumen
AC Harimurti, AH Sadeli, HN Utami, GW Mukti
Jurnal Agrosains Dan Teknologi 1 (2), 47-63, 2017
262017
Sikap konsumen terhadap atribut produk untuk mengukur daya saing produk jeruk
AH Sadeli, HN Utami
Trikonomika 12 (1), 61-71, 2013
262013
Mango agricultural supply chain: Actors, business process, and financing scheme
T Karyani, HN Utami, AH Sadeli, E Rasmikayati, N Syamsiyah
International Journal of Business and Economics Research 14 (11), 7751-7764, 2016
212016
Does customer satisfaction on product quality illustrates loyalty of agricultural product
AH Sadeli, HN Utami, R Rahmanissa
International Journal of Applied Business and Economic Research 14 (1), 223-232, 2016
192016
Resource-Based Theory
H Utami, E Alamanos
Resource-Based Theory. A review. Water Act 2016, 1-26, 2022
152022
Design of supply chain financing model of red chili commodity with structured market orientation
T Karyani, E Renaldi, AH Sadeli, HN Utami
Abstrak 13, 6187-200, 2015
122015
Persepsi konsumen thematic coffee house terhadap merek, kualitas produk dan pelayanan serta nilai pelanggan produk kopi lokal (Survei konsumen filosofi kopi jakarta selatan)
HN Utami, N Kamilia
Jurnal Ilmu Sosial Dan Humaniora 6 (1), 60-72, 2017
112017
Model Pembiayaan Pra Panen Pada Rantai Pasok Agribisnis Berdasarkan Sistem Produksi Komoditas Cabai Merah Dengan Orientasi Pasar Terstr Uktur
E Renaldi, T Karyani, AH Sadeli, HN Utami
Sosiohumaniora 15 (3), 253-260, 2013
92013
Co-creation Benefits by Re-configuring the Value Network in Creative Agri-food Transformation through the SMEs E-commerce channel: A Business Market Perspective
HN Utami, E Alamanos, S Kuznesof
International Conference on Trade 2019 (ICOT 2019), 63-68, 2019
72019
Model Pemasaran Business-To-Business dan Jaringan Nilai Produk Agroindustri Olahan Tebu Molasses
HN Utami, GA Hasanah
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT 2 (2), 107-120, 2017
62017
The impact of customer value towards customer loyalty of ready to drink tea bottled
HN Utami, AH Sadeli, F Jie
International Symposium on Logistics (21st ISL) AT Kaohsiung Taiwan, 2016
62016
Marketing Communication Innovation of Fresh Fruit and vegetables (FFV) Modern Retail Local Supplier: Competitiveness of Small Holder To Enter Modern Retail
HN Utami, AH Sadeli
Sosiohumaniora 16 (3), 283-289, 2014
62014
Analisis bauran pemsaran pada keripik pisang
HN Utami, IFA Firdaus
Ecodemica. Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, Dan Bisnis 2 (1 …, 2018
52018
Customer Centricity: Kepuasan Konsumen Melalui Nilai Pelanggan Berdasarkan Value-In-Use Terhadap Kualitas Produk Sayur Organik (Studi kasus di Ujenk Mart Bandung, Jawa Barat)
HN Utami, A Chaeriyah
Agricore: Jurnal Agribisnis dan Sosial Ekonomi Pertanian Unpad 3 (1), 2019
42019
Strategi Pemasaran Melalui Model Pemasaran Relasional untuk Komoditas Wortel (Studi Kasus di Klaster Agribisnis Sayuran)
AH Sadeli, HN Utami, E Djuwendah
Sosiohumaniora 19 (1), 29-36, 2017
42017
Manfaat Yang Diharapkan Dari Model Perdagangan Digital Produk Pangan: Perspektif Pelaku Agribisnis
HN Utami, SN Wiyono
Jurnal Agristan 5 (1), 61-73, 2023
32023
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